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\ DESIGN CONCEPT /

Riva's "modern authenticity" statement is clearly explained by the brand’s introduction of the latest styles created by in-house Parisian designers. The creative artists dramatically combine inspiring trends with elements from the bohemian heritage to present a wide range of appealing collections combining the best of luxurious fabrics and handcrafted finishes.

Riva's collections allow a mix of East and West inspirations, presenting a unique look with a sophisticated appeal. The outstandingly creative collections are full of fun elements which allow every woman to express themselves through a beautiful world of colors, patterns and themes by respecting all cultural boundaries.

Riva's French design team pride themselves on creating each silhouette to accommodate the fashion conscious customer of today. They interpret the modern trends to give an entirely individual style by creating fresh & trendy designs to suit the customer’s cultural and authentic individuality.

As from Spring/Summer 2012, Riva will be hosting catwalk shows to introduce the season's new collections in some of the best locations in the world.

Riva stores offer a new flash collection every month and continue the theme throughout the season, ensuring to offer new items and designs to its customers on a regular basis. Riva also introduces elaborate festive collections to coincide with the Middle Eastern calendar and also launches fabulous items during the festive seasons of Ramadan & Eid for both women and children.